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Corporate Skills Development: How to Write an Effective Funding Proposal

Duration: 2-days

Course Overview:

To win funding in a competitive market, you need to convince funders that your proposal is well-researched and planned, and is likely to succeed. This course takes you through the initial planning process, and guides you through the entire writing process.

But good planning and well-structured writing are just the basic requirements to keep you in the running. How do you write with impact and persuasiveness? How do you express ideas in a way that convinces your audience? How do you strike that important emotional chord with your potential funder?

This course provides practical help and guidance – it’s fun and interactive and encourages you to experiment with new ways of writing in a risk-free environment.

Target audience:

Proposal writers in non-profit organizations, charities and community organizations.

You will learn how:

  • To review your proposal plan and identify the best fit between your proposal and potential funders
  • To manage the participation of internal or external stakeholders, collection of information, time-lines and resourcing
  • To manage the decision-making process on key elements of the proposal
  • To identify and practice using an excellent proposal format:
    • Objectives
    • Methodology
    • Staffing and administration
    • Evaluation
    • Sustainability
  • To write an executive summary
  • To identify the values and perspectives of your readers, and develop clear communication objectives
  • To develop your style of writing, using positive and collaborative language
  • To avoid common pitfalls of grammar and usage
  • To strengthen your ideas by reworking them to address the funder’s needs and perspectives
  • To package your proposal professionally
  • To deal with requests for further information, success and rejection

At the end of this seminar, you will be able to:

  • Write a proposal that is sound – based on excellent research and planning methods
  • Write a well-structured proposal using professional, accurate writing
  • Strengthen your message so that it has impact and influence